Alison Bell is the real deal and has been providing spokesperson training for Amnesty for more than a decade. We use Globell Communications at all levels from beginners, intermediate spokespeople through to senior management – across our global operations.
Her training drills home the importance of preparing and hammering home key messages during interviews and bridging those difficult questions. As a former CNN anchor and seasoned professional, one of Alison’s greatest assets is to talk truth to power. Her diplomatic, positive and yet honest approach really brings out the best in our spokespeople at every level - honing their skills so they can get the message across with and impact.
Alison gets rave reviews from all staff who take part in her training. They come out of her courses with a much better understanding of what the media wants, the need for human stories, and a clearer sense of how to engage the audience. You ignore human interest at your peril!
Effective media engagement is such an important part of helping us achieve human rights impact and Alison makes an invaluable contribution to this. I would have no hesitation in recommending her to other organizations.
